Euphemist Mailer Part 5: Take A Photographer Hunting
Our last stop with Oliver North was a sportsman’s convention, primarily selling firearms and knives. In the back corner was a fully functional shooting range set up by the National Rifle Association.
Euphemist Mailer Part 4: Adam Sandler’s Teenage Bride
My favorite item hidden in the French folds of my Euphemist promo is a thank you letter I received from a teenager smitten with Adam Sandler.
Euphemist Mailer 3: Andrew Hetherington Tease
Andrew approached me at a PDN Annual party many years ago. I was flattered that this great photographer asked to get his photo taken with me until the next day when I looked at his blog, “What’s The Jackatory?,“ and saw that he’d gotten his picture done with nearly everyone in the room.
Euphemist Mailer Part 2: Bruce Davidson & The Tagger
I loved this photo from our family trip to New York, with the tagging of my name on the mail carrier’s box. Later Magnum published a book of landscape photos and I found a photo from Bruce Davidson’s Subway series that pictured graffiti of the word “Chris.”
Euphemist Mailer Part 1: Chris Buck Is A Euphemist
Over the past month I’ve been rolling out a new direct mailer. It’s likely the most impressive single piece that I’ve ever produced, but it didn’t start out that way.